Your brand is what other people say about you when you’re not in the room

Jeff BezosAmazon

Branding offer

We’ve been building and re-building some of the most powerful and purposeful brands for over 30 years. We always use our creativity to answer questions and create intelligent identities that embody and signify a new direction. Established companies want to think about the next chapter and we’ve helped Teknikföretagen, Scania, and KTH realise their potential.

Brand identity

Brand development

Design systems

Brand management

Naming

Client
Salient VR
Year

2017

Awards & Mentions
  • VR Inspire
  • Reality Awards
  • Best Promo
Deliverables
  • Advertisement
  • Photography
  • Strategy

Somewhere, something incredible is waiting to be known.

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77

of marketing leaders Say branding is critical to growth.

Hero Types

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Hero Stl L

Larger team, two days on set. More time in pre-production gives more flexibility in writing more complicated scripts, e.g. dialogue. Pre-production time can also be used for casting actors, or scouting location. More extensive post production gives the post-production team the possibility to use more tools from their tool box.

 

Project management: 42 000 kr
Concept, storyboard (incl. research): 26 800 kr
Script, story + script to be recorded: 8 800 kr
2 days’ filming, 4 people (director, cameraman, lighting design, sound): 80 000 kr
Equipment hire 2 days, 2 cameras+ extra accessories, sound equipment, lighting rig: 50 000 kr
Editing and sound mixing: 96 800 kr
Voiceover (recording, inspelning, fee, copyright): 12 000 kr
Motion graphics, animation, graphics: 17 600 kr

Total: 334 000 kr

Hero Stl M

Smaller team, two days on set. Still a pretty long pre-production period used for script writing, story board, casting, etc.

 

Project management: 42 000 kr
Concept, storyboard (incl. research): 26 800 kr
Script, story + script to be recorded: 8 800 kr
Filming 2 days, 2 people (director, photographer): 40 000 kr
Equipment 2 days, 1 camera+ extra accessories, sound equipment, lighting rig: 30 000 kr
Editing, sound mixing: 35 200 kr
Motion graphics, animation, graphics: 25 200 kr

Total: 208 000 kr

Hero Stl S

Small team, one day on set. Limited time in pre-production, but enough time to do research and come up with a smaller concept, a script and other relevant preparation.

 

Project management: 22 400 kr
Concept (incl. research): 8 800 kr
Script, story + script to be recorded: 8 800 kr
1 day’s filming, 2 people (editor, cameraman): 20 000 kr
1 day’s equipment hire, 1 camera, sound, lighting rig: 15 000 kr
Editing, sound mixing, graphics: 44 000 kr

Total: 119 000 kr

Any question?

Appelberg will work in tandem with your brand to identify goals and opportunities tailored to your requirements, objectives, and long-term ambitions of your business.

Contact us