Smart cities, sustainable transport and future health care – Magazine S is your Svenska Dagbladet nominated crystal ball.

“SIS wants to raise the awareness of its brand and what the organisation has to offer.”

Kristin Djerf
Project manager/editor, Appelberg

Assignment

SIS, Swedish Standards Institute is a member-based, non-profit association specialised in national and international standards. The organisation is in charge of, and coordinates standardisation in Sweden and represents Sweden globally. SIS wants to raise the awareness of its brand and what the organisation has to offer. The magazine S focuses on business value and societal value and the target audience is decision makers.

Solution

The magazine S places standardisation in a larger context. Standards are everywhere around us. They simplify operations for companies and organisations, and they contribute to increasing competitiveness. Therefore, there are endless stories to explore in this area. Each issue of S has a theme and the launch issue featured innovation. The next issue will focus on the future of transport.